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      An Introduction to the Business World of Games in Santa Monica

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      May 28, 2013

      Tuesday   7:00 PM - 8:30 PM

      101 Broadway
      Santa Monica, California 90401

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      An Introduction to the Business World of Games

      Update: This class has been moved to Tuesday, 5/28.

      An Introduction to the Business World of Games

      This class will cover an introduction to the business world of games. How the key players break down into 3 main teirs, how it compares to Hollywood, production models, who does what, key hubs, what are business models, what are the 3 main types of games, what does the mobile gaming market actually look like, is anyone actually making money, and if so where?



      Instructor: Ben Wibberley

      As Director of Games, Ben is responsible for account management, business development and sales for VMC's Game Labs Division. A 15-year veteran of the video games industry. He was previously a co-founder and EVP of one of the industry leaders in games services. Ben has also worked on the representation side of the business at his own agency WRA and later DDM to represent some of the best and well-known names in video game development. His expertize encompasses business development, sales, global account management, brand, marketing, games services, publishing support, production, outsourcing, QA, localization and strategic relations. Ben is a regular speaker at industry events, a member of BAFTA, IGDA and Chairperson of the IGDA QA SIG.

      About Coloft Academy

      Coloft Academy offers classes, workshops and courses for tech entrepreneurs in Los Angeles. Topics offered include web/mobile development, user experience, marketing, finance, legal and more. For a list of upcoming classes, visit To automatically get updates, join the mailing list.

      Categories: Conferences & Tradeshows | Sales & Retail

      Event details may change at any time, always check with the event organizer when planning to attend this event or purchase tickets.
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